Real State News


3 Home Renovations For Maximum ROI
The National Association of Home Builders' Remodeling Marketing Index (RMI) for Q2 2014 has a composite score of 56, up three points from Q1. A reading over 50 indicates that more homeowners and remodeling firms are reporting renovation activity versus inactivity. Large jobs costing over $25,000 scored a 54. The RMI has now been above the 50-point mark since April of 2013.

Agents, Know Your Audience: How to Speak to Buyers vs. Sellers
Depending on your situation as a Real Estate agent, you could be on the hunt for either buyers or sellers, which can sometimes be difficult. You may find yourself with an overload of sellers when you need buyers, and vice versa. Through effective marketing and certain strategies, you can hook just the right amount of sellers and buyers that you're looking for!

Move-up Mania
Homeownership isn't the American dream - moving up and up to get to the home you really want is, right? Is it time for you to play the game? Answer the following questions and find out.

Experienced agents needed on both sides of a distressed property transaction
A complaint I often hear since the housing downturn is how difficult some REO brokers are to deal with. They are unresponsive, unhelpful, uncommunicative and difficult to transact business with. I’ll be the first to agree that some REO agents ...

Realtors get a seat at the drone regulation table
The Federal Aviation Administration has invited the National Association of Realtors to participate in a working group that will provide input on forthcoming regulations of “unmanned aerial systems,” or drones. NAR says it will use the opportunity to “educate FAA ...

Real estate agents can dig up the inside skinny on properties using new service
Real estate agents have plenty of resources for pulling up granular market and neighborhood data on properties. But that information doesn’t always tell a meaningful story about a particular listing. Revaluate wants to help agents do a better job of conveying what it’s like ...

Are you willing to give up selling a house so your voice will be heard?
Responding to last week’s “tweet storm” by Inman News Publisher Brad Inman on loose licensing requirements and incompetent agents, Leigh Brown, broker-owner of Re/Max Executive Realty in Concord, North Carolina, says change won’t happen just because you fuss amongst yourselves. ...

Mobile apps get personal to build stronger client relationships
The days of massively long emails, forced registration to access the MLS and missed voice mails are rapidly fading away. New tools are making communication simpler and more personalized than ever before, provided you know what to do ...

How RealScout’s free open house cookies campaign went viral
Since its beginnings, RealScout has focused on building an innovative and empowering home search experience that keeps the agent in control while giving buyers the search tools they’ve come to expect. So when it came time to develop relationships with new agents, we didn’t think in terms of how many people we could reach -- we asked ourselves how many people we could truly delight ...

Apple iBeacons come to real estate listings
Wayne Strobel, founder of RealtyBeacon, and Vanessa Bergmark, general manager and partner of the East San Francisco Bay brokerage Red Oak Realty, explain what near-field sensors mean for real estate marketing ...

Big Pennsylvania brokerage cuts off flow of listings to Zillow
One of Pennsylvania’s biggest brokerages, Northwood Realty Services, has pulled about 2,700 listings from Zillow, citing concerns over the accuracy of Zillow’s automated valuations and with listing data displayed on the site. Northwood Realty, whose more than 1,000 agents serve ...

Funding round values INRIX, provider of search-by-commute tool, at $550 million
INRIX, the developer of a listing search tool that lets homebuyers filter properties based on commute time, has sold a 10 percent stake to the Porsche family for $55 million in a funding round that values the Kirkland, Washington-based company at about ...

California Regional MLS makes strides toward statewide MLS
With the goal of building a statewide multiple listing service in mind, California Regional MLS has embarked on an initiative to ink data-share deals directly with MLSs throughout the Golden State. In April, San Dimas-based California Regional MLS and Silicon Valley-based MLSListings Inc. announced ...